Case Study
UGC

Fresh Content, Global Reach – Deichmann Increases Output by 78%

Results

We let the numbers speak

143

Creatives Produced

33%

Avg. Scroll Stop Rate

34

Different Creators

78%

More Creative Output

Starting Situation

As a long-established brand, Deichmann is firmly embedded in the minds of most Germans. Of course, the opportunities offered by social media had already been utilized in the past. However, the content focused on high-quality formats that only partially appealed to the younger segment of the target audience.

Approach

Fresh, more native content was desired, which could be quickly implemented with the help of our large, internal creator pool. Together with the project managers, content plans were developed, suitable creators sourced, and innovative creatives implemented that showcased various product categories in a completely new light.

Result

With our creative formats, which are rolled out nationwide and internationally, we contribute to making Deichmann's social media presence even more attractive and reaching new target groups. The community is entertained with fresh content and creative ideas, strengthening their connection to the brand.

Thanks for the partnership

Das Feedback

“Through our collaboration with Stronger, we have significantly increased our international content output. The creative results were implemented very quickly and with the utmost care.”

Dennis Falk
Head of Social Media International
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