37% more winrate — how Bears with Benefits redefined Paid Social
wir lassen Zahlen sprechen
1500+
Creatives created
34%
Φhigher CTR
37%
Winrate Uplift
23%
Lower NCPA
The brand already had extensive experience in social media, both in the DACH region and internationally. In recent years, success has been driven in particular by low competition. However, there were challenges: Many campaigns worked with actions that made it difficult to profitably scale ads. In addition, the brand was no longer able to efficiently implement the high volume of creatives. To overcome these hurdles, we have focused on increasing the volume of creatives while maintaining high quality — both nationally and internationally.
Especially in the health sector, it is often difficult to build trust in a brand and its products. We wanted to achieve this through targeted use of authentic UGC and native content formats. A mix of various UGC, statics, animations and 3D elements should also help to increase the number of new customers. The content focus here should be on evergreen content, which has been broadly diversified and continuously tested. In this way, we wanted to maximize creative output and also intensify international testing.
Thanks to our diverse insights into different markets, we were able to quickly develop creatives that turned out to be successful. The start was promising, and now it is time to further increase the pace of testing and expand the already good performance both in the DACH region and internationally.
Das Feedback
“With Stronger, we have a creative and strategic partner at our side who takes our brand to the next level with innovative approaches. With the creative assets, we can successfully further scale our campaigns and reach new target groups. The collaboration is effective and absolutely fun. — We are looking forward to the continued, long-term partnership! ”
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