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Privacy Policy – Stronger GmbH

We are very pleased about your interest in our company. Data protection is of particularly high importance to the management of Stronger GmbH. Use of the Stronger GmbH website is generally possible without providing any personal data. However, if a data subject wishes to use special services of our company via our website, processing of personal data may become necessary. Where processing of personal data is required and there is no legal basis for such processing, we generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, email address, or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation (GDPR) and in compliance with the country-specific data protection regulations applicable to Stronger GmbH. By means of this privacy policy, our company wishes to inform the public about the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, data subjects are informed of their rights through this privacy policy.

Stronger GmbH, as the controller, has implemented numerous technical and organisational measures to ensure the most complete protection possible for personal data processed through this website. However, internet-based data transmissions may in principle have security vulnerabilities, so absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us via alternative means, e.g. by telephone.

1. Definitions

The privacy policy of Stronger GmbH is based on the terminology used by the European legislator when adopting the GDPR. Our privacy policy should be easy to read and understand for the public as well as for our customers and business partners.

a) Personal Data
Personal data means any information relating to an identified or identifiable natural person ("data subject"). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

b) Data Subject
A data subject is any identified or identifiable natural person whose personal data is processed by the controller.

c) Processing
Processing means any operation or set of operations performed on personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

d) Restriction of Processing
Restriction of processing means the marking of stored personal data with the aim of limiting their future processing.

e) Profiling
Profiling means any form of automated processing of personal data used to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

f) Pseudonymisation
Pseudonymisation means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure the personal data are not attributed to an identified or identifiable natural person.

g) Controller
Controller means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.

h) Processor
Processor means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

i) Recipient
Recipient means a natural or legal person, public authority, agency or another body to which the personal data are disclosed, whether a third party or not. Public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.

j) Third Party
Third party means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.

k) Consent
Consent means any freely given, specific, informed and unambiguous indication of the data subject's wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her.

2. Name and Address of the Controller

The controller within the meaning of the GDPR and other applicable data protection laws is:

Stronger GmbH
Am Kaiserkai 69
20457 Hamburg Hafencity
Germany
Tel.: 040 8000 84 571
Email: info@strongermarketing.de
Website: www.strongermarketing.de

3. Cookies

The Stronger GmbH website uses cookies. Cookies are text files stored on a computer system via an internet browser.

Many cookies contain a so-called cookie ID — a unique identifier consisting of a string of characters by which internet pages and servers can be assigned to the specific browser in which the cookie was stored. This allows visited websites to differentiate the individual browser of the data subject from other browsers. A specific internet browser can be recognised and identified via the unique cookie ID.

Through the use of cookies, Stronger GmbH can provide users with more user-friendly services that would not be possible without cookies. Via a cookie, the information and offers on our website can be optimised for the benefit of the user. Cookies also enable us to recognise our website users, making it easier for users to use our website — for example, they do not have to re-enter their access data on every visit.

The data subject may, at any time, prevent the setting of cookies by means of a corresponding setting of the internet browser used, and may thus permanently deny the setting of cookies. Already set cookies may be deleted at any time via an internet browser or other software programs. If the data subject deactivates cookies, not all functions of our website may be entirely usable.

4. Collection of General Data and Information

The Stronger GmbH website collects a series of general data and information each time the website is accessed. This information is stored in the server log files and may include: (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which the accessing system reaches our website (referrers), (4) the sub-pages accessed on our website, (5) the date and time of access, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system, and (8) any other similar data and information used in the event of attacks on our IT systems.

When using this general data, Stronger GmbH does not draw any conclusions about the data subject. This information is needed to (1) deliver the content of our website correctly, (2) optimise the content of our website and the advertising for it, (3) ensure the long-term functionality of our IT systems and our website, and (4) provide law enforcement authorities with information necessary for prosecution in the event of a cyber-attack. Anonymous server log file data are stored separately from all personal data provided by a data subject.

5. Registration on our Website

The data subject has the option of registering on the website of the controller with the indication of personal data. The personal data transmitted is determined by the respective input mask used for the registration. Personal data entered by the data subject are collected and stored exclusively for internal use by the controller and for its own purposes.

By registering, the IP address assigned by the ISP of the data subject, the date and time of registration are also stored. This storage is necessary to prevent misuse of our services and to enable the investigation of offences if required. This data will not be passed on to third parties unless there is a statutory obligation to do so, or if the transfer serves the aim of criminal prosecution.

Registration is intended to enable the controller to offer the data subject contents or services that may only be offered to registered users. Registered persons are free to change the personal data specified during registration at any time, or to have it completely deleted from the data stock of the controller. The controller shall, at any time, provide information upon request as to what personal data are stored about the data subject.

6. Newsletter Subscription

On the Stronger GmbH website, users are given the opportunity to subscribe to our newsletter. The personal data transmitted when ordering the newsletter is determined by the input mask used for this purpose.

Stronger GmbH informs its customers and business partners at regular intervals by means of a newsletter about company offers. The newsletter can only be received by the data subject if (1) the data subject has a valid email address, and (2) the data subject registers for the newsletter mailing. A confirmation email will be sent to the email address registered for the first time for newsletter shipping, for legal reasons, in the double opt-in procedure.

When registering for the newsletter, we also store the IP address of the computer system used by the data subject at the time of registration, as well as the date and time of the registration. This is necessary in order to understand the possible misuse of the email address of a data subject at a later date.

Personal data collected as part of a newsletter registration will only be used to send our newsletter. There is no transfer of personal data collected as part of the newsletter service to third parties. The newsletter subscription may be terminated by the data subject at any time. Consent to the storage of personal data may be revoked at any time via a corresponding link found in each newsletter.

7. Newsletter Tracking

The newsletters of Stronger GmbH contain so-called tracking pixels — miniature graphics embedded in HTML-format emails to enable log file recording and analysis. This allows a statistical analysis of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, Stronger GmbH may see if and when an email was opened by a data subject, and which links in the email were called up by the data subject.

Such personal data collected via tracking pixels are stored and analysed by the controller to optimise newsletter mailing and to adapt the content of future newsletters to the interests of the data subject. These personal data will not be passed on to third parties. Data subjects are at any time entitled to revoke the respective separate declaration of consent. Stronger GmbH automatically regards a withdrawal from the receipt of the newsletter as a revocation.

8. Contact Possibility via the Website

The Stronger GmbH website contains information that enables a quick electronic contact to our company, as well as direct communication with us, including a general email address. If a data subject contacts the controller by email or via a contact form, the personal data transmitted by the data subject are automatically stored. Such personal data transmitted on a voluntary basis are stored for the purpose of processing or contacting the data subject. There is no transfer of this personal data to third parties.

8.1 SSL Encryption

For security reasons and to protect the transmission of confidential content, this website uses SSL or TLS encryption. You can recognise an encrypted connection by the lock symbol in the address bar and the change from "http://" to "https://". When SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

9. Routine Erasure and Blocking of Personal Data

The controller shall process and store the personal data of the data subject only for the period necessary to achieve the purpose of storage, or as required by the European legislator or other legislators in laws or regulations to which the controller is subject.

If the storage purpose is not applicable, or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data are routinely blocked or erased in accordance with legal requirements.

10. Rights of the Data Subject

a) Right of Confirmation
Each data subject shall have the right to obtain from the controller confirmation as to whether or not personal data concerning him or her are being processed. If a data subject wishes to avail himself of this right, he or she may, at any time, contact any employee of the controller.

b) Right of Access
Each data subject shall have the right to obtain from the controller free information about his or her personal data stored at any time and a copy of this information, including information about: the purposes of processing; the categories of personal data concerned; the recipients or categories of recipients to whom the personal data have been or will be disclosed; where possible, the envisaged period for which the personal data will be stored; the existence of the right to request rectification or erasure of personal data or restriction of processing; the existence of the right to lodge a complaint with a supervisory authority; where the personal data are not collected from the data subject, any available information as to their source; the existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) of the GDPR.

c) Right of Rectification
Each data subject shall have the right to obtain from the controller without undue delay the rectification of inaccurate personal data concerning him or her. Taking into account the purposes of the processing, the data subject shall have the right to have incomplete personal data completed, including by means of providing a supplementary statement.

d) Right to Erasure (Right to be Forgotten)
Each data subject shall have the right to obtain from the controller the erasure of personal data concerning him or her without undue delay, where one of the following grounds applies and processing is not necessary:

  • The personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed.
  • The data subject withdraws consent on which the processing is based, and there is no other legal ground for the processing.
  • The data subject objects to the processing pursuant to Article 21(1) or (2) of the GDPR.
  • The personal data have been unlawfully processed.
  • The personal data must be erased for compliance with a legal obligation in Union or Member State law.
  • The personal data have been collected in relation to the offer of information society services referred to in Article 8(1) of the GDPR.

If one of the aforementioned reasons applies, and a data subject wishes to request the erasure of personal data stored by Stronger GmbH, he or she may, at any time, contact any employee of the controller. Where Stronger GmbH has made personal data public and is obliged to erase the personal data, Stronger GmbH, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform other controllers processing the personal data that the data subject has requested erasure of any links to, or copy or replication of, those personal data, as far as processing is not required.

e) Right of Restriction of Processing
Each data subject shall have the right to obtain from the controller restriction of processing where one of the following applies:

  • The accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data.
  • The processing is unlawful and the data subject opposes the erasure of the personal data and requests instead the restriction of their use instead.
  • The controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject for the establishment, exercise or defence of legal claims.
  • The data subject has objected to processing pursuant to Article 21(1) of the GDPR pending the verification whether the legitimate grounds of the controller override those of the data subject.

f) Right to Data Portability
Each data subject shall have the right to receive the personal data concerning him or her in a structured, commonly used and machine-readable format. He or she shall have the right to transmit those data to another controller without hindrance from the controller, where the processing is based on consent pursuant to Article 6(1)(a) of the GDPR or on a contract pursuant to Article 6(1)(b) of the GDPR, and the processing is carried out by automated means.

g) Right to Object
Each data subject shall have the right to object, on grounds relating to his or her particular situation, at any time to processing of personal data concerning him or her which is based on Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions.

Stronger GmbH shall no longer process the personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or for the establishment, exercise or defence of legal claims.

If Stronger GmbH processes personal data for direct marketing purposes, the data subject shall have the right to object at any time to processing of personal data concerning him or her for such marketing. If the data subject objects to Stronger GmbH to the processing for direct marketing purposes, Stronger GmbH will no longer process the personal data for these purposes.

h) Automated Individual Decision-Making, Including Profiling
Each data subject shall have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her, or similarly significantly affects him or her, as long as the decision (1) is not necessary for entering into, or the performance of, a contract between the data subject and a data controller, or (2) is not authorised by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject's rights and freedoms and legitimate interests, or (3) is not based on the data subject's explicit consent. If a data subject wishes to exercise the rights concerning automated individual decision-making, he or she may, at any time, contact any employee of the controller.

i) Right to Withdraw Data Protection Consent
Each data subject shall have the right to withdraw his or her consent to processing of his or her personal data at any time. If the data subject wishes to exercise the right to withdraw the consent, he or she may, at any time, contact any employee of the controller.

11. Data Protection for Applications and the Application Procedure

The controller collects and processes the personal data of applicants for the purpose of the processing of the application procedure. The processing may also be carried out electronically. This is the case, in particular, if an applicant submits corresponding application documents by electronic means, for example by email or via a web form on the website. If the controller concludes an employment contract with an applicant, the submitted data will be stored for the purpose of processing the employment relationship in compliance with legal requirements. If no employment contract is concluded with the applicant by the controller, the application documents shall be automatically erased two months after notification of the refusal decision, provided that no other legitimate interests of the controller are opposed to the erasure. Other legitimate interest in this relation is, e.g. a burden of proof in a procedure under the General Equal Treatment Act (AGG).

12. Data Protection Provisions about the Application and Use of Adobe Analytics (Omniture) / Adobe Marketing Cloud

The controller has integrated components of the company Adobe on this website. Adobe Analytics (Omniture) / Adobe Marketing Cloud is an instrument that enables more efficient online marketing and web analysis. The operating company of these services is Adobe Systems Software Ireland Limited, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Republic of Ireland.

Omniture sets a cookie on the information technology system of the data subject. The controller ensures through a server setting that the tracking records transmitted to Adobe's data centre are anonymised before geolocalisation.

The data subject may, at any time, prevent the setting of cookies through our website by means of a corresponding setting of the internet browser used. The data subject may also object to the collection of data generated by the Adobe cookie. To do so, the data subject must click the opt-out button at http://www.adobe.com/de/privacy/opt-out.html. The applicable data protection provisions of Adobe may be retrieved under http://www.adobe.com/de/privacy.html.

13. Data Protection Provisions about the Application and Use of Facebook

The controller has integrated components of the enterprise Facebook on this website. Facebook is a social network operated by Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. The controller for the processing of personal data, if a data subject lives outside of the USA or Canada, is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

With each call-up to one of the individual pages of this website on which a Facebook component has been integrated, the web browser on the information technology system of the data subject is automatically prompted to download a display of the corresponding Facebook component from Facebook. As part of this technical procedure, Facebook is made aware of what specific sub-page of our website was visited by the data subject.

If the data subject is logged in at the same time on Facebook, Facebook detects with every call-up to our website by the data subject — and for the entire duration of their stay on our website — which specific sub-page of our website was visited by the data subject. If the data subject clicks on one of the Facebook buttons integrated into our website, Facebook assigns this information to the personal Facebook user account of the data subject.

If the data subject does not wish Facebook to receive this information, he or she may prevent this by logging out of their Facebook account before a call-up to our website is made. The data policy published by Facebook is available at https://de-de.facebook.com/about/privacy/.

13.1 Facebook Pixel

This website uses the Facebook Pixel visitor action tool from Facebook, Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA, to measure conversion rates. This makes it possible to track the behaviour of site visitors after they are redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of the Facebook ads to be evaluated for statistical and market research purposes.

The use of Facebook Pixel is based on Art. 6(1)(f) GDPR. Further information on protecting your privacy can be found in Facebook's data protection notices at https://de-de.facebook.com/about/privacy/. You can also disable the "Custom Audiences" remarketing feature in the Ads Settings section at https://www.facebook.com/ads/preferences/. If you do not have a Facebook account, you can disable usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

14. Data Protection Provisions about the Application and Use of Google Analytics (with anonymisation function)

The controller has integrated the component Google Analytics (with anonymisation function) on this website. Google Analytics is a web analysis service. The operating company of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

The controller uses the addition "_gat._anonymizeIp" for web analysis through Google Analytics. By means of this addition, the IP address of the internet connection of the data subject is abridged and anonymised by Google when accessing our websites from a Member State of the European Union.

Google Analytics sets a cookie on the information technology system of the data subject. With each call-up to one of the individual pages of this website, the web browser on the information technology system of the data subject will automatically submit data through the Google Analytics component for the purpose of online advertising and the settlement of commissions to Google.

The data subject may, at any time, prevent the setting of cookies through our website via a corresponding setting of the internet browser used. Furthermore, the data subject may object to a collection of data relating to a use of this website that are generated by Google Analytics as well as the processing of this data by Google by downloading and installing the browser add-on under the link https://tools.google.com/dlpage/gaoptout. Further information and the applicable data protection provisions of Google may be retrieved at https://www.google.de/intl/de/policies/privacy/.

15. Data Protection Provisions about the Application and Use of Google+

The controller has integrated the Google+ button as a component on this website. The operating company of Google+ is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

With each call-up to one of the individual pages of this website on which a Google+ button has been integrated, the internet browser on the information technology system of the data subject automatically downloads a display of the corresponding Google+ button of Google. As part of this technical procedure, Google is made aware of what specific sub-page of our website was visited by the data subject.

If the data subject is logged in at the same time to Google+, Google recognises with each call-up to our website by the data subject which specific sub-page of our website was visited. If the data subject does not wish to transmit personal data to Google, he or she may prevent such transmission by logging out of his Google+ account before a call-up to our website is made. Further information and the applicable data protection provisions of Google may be retrieved at https://www.google.de/intl/de/policies/privacy/.

16. Data Protection Provisions about the Application and Use of Google AdWords

The controller has integrated Google AdWords on this website. Google AdWords is a service for internet advertising operated by Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

If a data subject reaches our website via a Google advertisement, a conversion cookie will be filed on the information technology system of the data subject through Google. A conversion cookie loses its validity after thirty days and is not used to identify the data subject.

The data subject may, at any time, prevent the setting of cookies through our website via a corresponding setting of the internet browser used. Furthermore, the data subject may object to interest-based advertising by Google. To do so, the data subject must access the link www.google.de/settings/ads and make the desired settings. Further information and the applicable data protection provisions of Google may be retrieved at https://www.google.de/intl/de/policies/privacy/.

16.1 Google Web Fonts

This website uses Google Web Fonts for the uniform display of fonts. When you access a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly. For this purpose, the browser you use must connect to Google's servers.

The use of Google Web Fonts is in the interest of a uniform and attractive presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. Further information about Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://policies.google.com/privacy.

17. Data Protection Provisions about the Application and Use of Instagram

The controller has integrated components of the service Instagram on this website. Instagram is a service that may be qualified as an audiovisual platform, which allows users to share photos and videos, as well as disseminate such data in other social networks. Instagram is operated by Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, USA.

With each call-up to one of the individual pages of this website on which an Instagram component has been integrated, the internet browser on the information technology system of the data subject is automatically prompted to the download of a display of the corresponding Instagram component of Instagram. As part of this technical procedure, Instagram becomes aware of what specific sub-page of our website was visited by the data subject.

If the data subject is logged in at the same time on Instagram, Instagram detects with every call-up to our website by the data subject — and for the entire duration of their stay on our website — which specific sub-page of our website was visited by the data subject. If the data subject does not wish this information to be transmitted to Instagram, he or she may prevent this by logging out of their Instagram account before a call-up to our website is made. Further information and the applicable data protection provisions of Instagram may be retrieved at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.

18. Data Protection Provisions about the Application and Use of Jetpack for WordPress

The controller has integrated Jetpack on this website. Jetpack is a WordPress plug-in operated by Automattic Inc., 132 Hawthorne Street, San Francisco, CA 94107, USA. The operating company uses the tracking technology of Quantcast Inc., 201 Third Street, San Francisco, CA 94103, USA.

Jetpack sets a cookie on the information technology system of the data subject. With each call-up to one of the individual pages of this website, the internet browser on the information technology system of the data subject will automatically submit data for analysis purposes to Automattic.

The data subject may, at any time, prevent the setting of cookies through our website via a corresponding setting of the internet browser used. The data subject may also object to the collection of data generated by the Jetpack cookie by clicking the opt-out button at https://www.quantcast.com/opt-out/. The applicable data protection provisions of Automattic are available at https://automattic.com/privacy/. The applicable data protection provisions of Quantcast are available at https://www.quantcast.com/privacy/.

19. Data Protection Provisions about the Application and Use of Pinterest

The controller has integrated components of Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA on this website.

With each call-up to one of the individual pages of this website on which a Pinterest component has been integrated, the internet browser on the information technology system of the data subject is automatically prompted to the download of a display of the corresponding Pinterest component. As part of this technical procedure, Pinterest becomes aware of what specific sub-page of our website was visited by the data subject.

If the data subject is logged in at the same time on Pinterest, Pinterest detects with every call-up to our website by the data subject which specific sub-page of our website was visited. If the data subject clicks on a Pinterest button integrated into our website, Pinterest assigns this information to the personal Pinterest user account of the data subject. If the data subject does not wish this, he or she may prevent this by logging out of their Pinterest account before a call-up to our website is made. The data privacy policy published by Pinterest is available at https://about.pinterest.com/privacy-policy.

20. Data Protection Provisions about the Application and Use of YouTube

The controller has integrated components of YouTube on this website. YouTube is an internet video portal that enables video publishers to set video clips and other users to view, rate and comment on them free of charge. YouTube is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA, a subsidiary of Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.

With each call-up to one of the individual pages of this website on which a YouTube component has been integrated, the internet browser on the information technology system of the data subject is automatically prompted to download a display of the corresponding YouTube component. As part of this technical procedure, YouTube and Google are made aware of what specific sub-page of our website was visited by the data subject.

If the data subject is logged in at the same time on YouTube, YouTube recognises with a call-up to a sub-page that contains a YouTube video, which specific sub-page of our website was visited by the data subject. If the data subject does not wish this, he or she may prevent this by logging out of their YouTube account before a call-up to our website is made. The data protection provisions published by YouTube are available at https://www.google.de/intl/de/policies/privacy/.

21. Legal Basis for the Processing

Art. 6(1)(a) GDPR serves as the legal basis for processing operations for which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is party, the processing is based on Art. 6(1)(b) GDPR. The same applies to processing operations that are necessary for carrying out pre-contractual measures. If our company is subject to a legal obligation which requires the processing of personal data, the processing is based on Art. 6(1)(c) GDPR. Processing operations may also be based on Art. 6(1)(f) GDPR if the processing is necessary for the purposes of the legitimate interests pursued by our company or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject.

22. Legitimate Interests in the Processing Pursued by the Controller or by a Third Party

Where the processing of personal data is based on Article 6(1)(f) GDPR our legitimate interest is the carrying out of our business in favour of the well-being of all our employees and the shareholders.

23. Period for which the Personal Data will be Stored

The criteria used to determine the period of storage of personal data is the respective statutory retention period. After expiration of that period, the corresponding data is routinely deleted, as long as it is no longer necessary for the fulfilment of the contract or the initiation of a contract.

24. Provision of Personal Data as Statutory or Contractual Requirement

We clarify that the provision of personal data is partly required by law (e.g. tax regulations) or can also result from contractual provisions. Sometimes it may be necessary to conclude a contract that the data subject provides us with personal data, which must subsequently be processed by us. The data subject is, for example, obliged to provide us with personal data when our company signs a contract with him or her. The non-provision of the personal data would have the consequence that the contract with the data subject could not be concluded. Before personal data is provided by the data subject, the data subject must contact any employee. The employee clarifies to the data subject whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract.

25. Existence of Automated Decision-Making

As a responsible company, we do not use automatic decision-making or profiling.

26. Use of SalesViewer® Technology

On this website, data is collected and stored for marketing, market research and optimisation purposes using SalesViewer® technology from SalesViewer® GmbH on the basis of the website operator's legitimate interests (Art. 6(1)(f) GDPR).

For this purpose, a JavaScript-based code is used to collect company-related data and the corresponding use. The data collected with this technology is encrypted via a non-reversible one-way function (so-called hashing). The data is immediately pseudonymised and is not used to personally identify the visitor of this website.

The data stored as part of Salesviewer will be deleted as soon as it is no longer required for its intended purpose and the deletion is not opposed by any statutory retention obligations.

The data collection and storage can be objected to at any time with effect for the future by clicking this link: https://www.salesviewer.com/opt-out to prevent collection by SalesViewer® within this website in the future. An opt-out cookie for this website will be placed on your device. If you delete your cookies in this browser, you must click this link again.

27. Google ReCaptcha

We integrate the function for detecting bots, e.g. when entering forms ("ReCaptcha"), provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy Policy: https://www.google.com/policies/privacy/, Opt-Out: https://adssettings.google.com/authenticated.

This privacy policy was created by the privacy policy generator of DGD Deutsche Gesellschaft für Datenschutz GmbH, which acts as a data protection officer, in cooperation with the data protection lawyers of the law firm WILDE BEUGER SOLMECKE | Rechtsanwälte.

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